750

Participants of 2017 edition


320

Buyers and TOP managers of retail chains

250

Producers of the FMCG sector


120

Services
providers


 
"Congress of the FMCG Market – Store of the Year and Drugstore of the Year" is a key meeting of the food, drugstore and pharmacy industry, which has been gathering the most important figures of the Polish market and of the leading European markets for years. Participants in the Congress are representatives of trade and distribution (including boards of directors, purchasing directors) and manufacturers as well as service providers (including boards of directors, sales and marketing directors).

Congress itself perfectly combines a substantive conference (offering 35 debates and lectures) with a wide range of business meetings, as well as trade fairs where dozens of suppliers of products and services present their innovative products.

Establishing and strengthening business contacts is further enhanced by the unique face to face meetings of trade representatives with congress partners organized by the organizer. They are of great interest because they allow you to reach out to decision makers with whom daily contact is difficult.


The All-Day Congress will be crowned by the awards ceremony for the best stores and retail chains in 31 categories during the finals of the prestigious "Store of the Year 2017" and "Drugstore of the Year 2017" competitions. On this day we will also have the pleasure of celebrating with you the Jubilee of the 15th Anniversary of Wydawnictwo Gospodarcze!

 

PATRONAGE:

 

SPEAKERS AND PARTICIPANTS OF PANEL DISCUSSIONS:

Guillaume de Colonges
President, Crrefour Polska
Tadeusz Frąckowiak
President, Verex Holding and CBA SK; Honorary Consul of RP in Slovakia
prof. dr hab. n. med. Mirosław Jarosz
IŻŻ (Food and Nutrition Institute)
Renata Juszkiewicz
Managing President, POHiD (Polish Organization of Trade and Distribution)
Michał Kaczorowski
Legal Counsel, Google
Dariusz Kalinowski
President, Emperia Holding
 
Kamila Kaliszyk
Director of Market Development, Mastercard Europe
Katarzyna Kazior
CEO, Frisco.pl
prof. Grzegorz W. Kołodko
economic expert
Wojciech Kruszewski
President, Lewiatan Holding
Tomasz Krysiak
Category Manager, Convenience Retail, Shell Polska
Tomasz Kaczyński
Partner, law firm Domański Zakrzewski Palinka
 
Monika Nowakowska
Vice-president for Commercial, beauty stores chain Natura
Marek Niechciał
President, UOKiK (The Office of Competition and Consumer Protection)
Robert Niczyporuk
Partner, law firm Domański Zakrzewski Palinka
Krzysztof Pawiński
President, Maspex Wadowice
Boris Planer
Global Chief Economist, Planet Retail
Mariusz Pyc Client Service Director, Open Research
 
Eric Poirier
President, Makro Cash and Carry Polska
Anna Opala
Commercial Director, Merlin Group
Marcin Olech Marketing, Services and Digital Technologies Manager, Carrefour Polska
Jacek Owczarek
Board Member, Financial Director, Grupa Eurocash
Michał Seńczuk
President, POLOmarket
Marek Sypek
Managing Director, Stock Polska
 
Andrzej Szumowski
Vice-President, Wyborowa Pernod Ricard
Vitalij Vladykin
Research Manager, Euromonitor International
Krzysztof Tokarz
President, Grupa Kapitałowa Specjał
Katarzyna Wyszyńska
Digital Manager, Super-Pharm Poland
Magdalena Zimna
Strategic Insight Director, GfK Polonia
Grzegorz Łaptaś
Director of Advisory Services Department, PwC Polska
 
Radosław Chmurak
Vice-president, Sales and Marketing Director, Tarczyński S.A.
Maciej Kroenke
Director, PwC
Bogdan Łukasik
Chairman of the Supervisory Board, Modern-Expo Group
dr inż. Justyna Szymani
Director of Quality Development and Private Label Control, Jeronimo Martins Polska
Maciej Stoiński
General Director, Vice-president, Piotr i Paweł
Grzegorz Cempla
General Mnager, Ocado Technology Poland
 
Robert Noceń
General Secretary, Carrefour Polska
Bożena Nawara-Borek
Marketplace Commercial Director, Carrefour Polska
Katarzyna Orlińska
Chief Digital Officer, Carrefour Polska
Michał Malanowski
CIO, Carrefour Polska
Michał Sadecki President, Polska Grupa Supermarketów
Jan Kolański
President, Colian
 
Jacek Palec
President, Bdsklep
Michał Wełna
Media & Strategy Director, Uszka w Barszczu
Maciej Ptaszyński
General Director, Polska Izba Handlu
Marcin Augustyniak
Senior Client Executive, research institute Mands
Przemysław Huk
Researcher, research institute Mands
Andrzej Jarzewski
Senior Expert, Ministry of Development
 
Sergiusz Sawin
Vice-president, The Heart Warszaw
Magdalena Dziewguć
Cloud Territory Manager PL, CZ, SK, Google
FRAMEWORK OF THE AGENDA:

MAIN ROOM

09.00-10.40 Opening session: Challenges and opportunities

09.00 - 09.05 Official opening of the Congress of the FMCG Market 2017;
09.05 - 09.25 Conditions and prospects for development of Polish economy, prof. Grzegorz Kołodko, Economist, Deputy Prime Minister and Minister of Finance 1994-1997
09.25 - 09.45 Building relationships between entities in the food chain; Marek Niechciał, President, UOKiK (The Office of Competition and Consumer Protection)
09.45 - 10.20 Business Ring: New challenges. New opportunities. Greater responsibility:
  • Labour market and demographic changes as a huge challenge for the companies of the FMCG market;
  • Retail takes greater responsibility for counterparties, employees and consumers;
  • Green retailing – green business more friendly for the environment and society;
PARTICIPANTS:
  • Guillaume de Colonges, President, Carrefour Polska
  • Marek Niechciał, President, Urząd Ochrony Konkurencji i Konsumentów
  • Krzysztof Pawiński, President, Maspex Wadowice
  • Boris Planer, Global Chief Economist, Planet Retail
10.20 - 10.45 Poland in the strategies of international retail chains; Boris Planer, Global Chief Economist, Planet Retail
Director, PwC
11.05 -12.00 DEBATE: Development strategies in the FMCG sector:
  • Potential and main growth areas of the FMCG sector in Poland and region, and the economic situation;
  • Profitability in the times of price and offer war and increased business risk;
  • Biznes 4.0. The FMCG sector in the world of digital revolution and omnichannel;
  • Consumers enforce changes in the sales strategies of retail companies;
PARTICIPANTS:
  • Radosław Chmurak, Vice-president, Sales and Marketing Director, Tarczyński S.A.
  • Tomasz Kaczyński, Partner, law firm Domański Zakrzewski Palinka
  • Dariusz Kalinowski, President, Emperia Holding
  • Grzegorz Łaptaś, Director of Advisory Services Department, PwC Polska
  • Jacek Owczarek, Board Member, Financial Director, Grupa Eurocash
  • Marek Sypek, Managing Director, Stock Polska

12.00 - 13.00 Business mixer / Jury deliberations for the competitions “The Market of the Year 2017” and “The Drugstore of the Year 2017”

MAIN ROOM
Thematic section I:


13.00-14.15 Strategies in the FMCG business

ROOM 1
Thematic section II:


13.00-14.20 A consumer and sales strategies

ROOM 2
Thematic section III:


13.00-14.20 Connected retail - new technologies in retail
13.00-13.20 CBA retail chain on Slovakia and Hungary – business and social success on the competitive market,
Tadeusz Frąckowiak, President, Verex Holding and CBA SK; Honorary Consul of RP in Slovakia

13.20-13.35 Business scenarios for Polish retail chains for 2017-2025;
Robert Niczyporuk, Partner, law firm Domański Zakrzewski Palinka

13.35-13.55 Innovations in the retail sector. Customers and their needs as the focus of the FMCG sector;
Bożena Nawara-Borek, Chief Digital Officer, Carrefour Polska
Michał Malanowski, CIO, Carrefour Polska

13.55-14.15 Legislative changes alter the strategies of retail chains and companies of the FMCG sector;
Renata Juszkiewicz, Managing President, (Polish Organization of Trade and Distribution)
13.00 - 13.20 Trends in the FMCG sector – perspective of the retailer;
Maciej Stoiński, General Director, Vice-president, Piotr i Paweł

13.20 - 13.40 Mega trends will change the retail and FMCG market in Poland and the Central Europe;
Vitalij Vladykin, Research Manager, Euromonitor International

13.40 - 14.00 New generations of consumers – how generations X,Y,Z buy and perceive the product;
Przemysław Zając, Presenter, MDrink

14.00 - 14.20 Silver generation – how older consumers buy and what they expect?;
Magdalena Zimna, Strategic Insight Director, GfK Polonia

13.00-13.20 E-receipt and e-cash register: fiscal tech-revolution in retail and services;

Andrzej Jarzewski, Senior Expert, Ministry of Development

13.20 - 13.40 On the threshold of digital revolution in the traditional trade, ie how innovations change shopping;
Kamila Kaliszyk, Director of Market Development, Mastercard Europe;
Marcin Olech, Marketing, Services and Digital Technologies Manager, Carrefour Polska

13.40 - 14.00 Collaboration between corporations and startups in Omnichannel Marketing,
Sergiusz Sawin, Vice-president, The Heart Warsaw

14.00 - 14.20 Ocado – technologie, które napędzają e-commerce. Studium przypadku największego supermarketu spożywczego on-line na świecie;
Grzegorz Cempla, General Manager, Ocado Technology Poland

14.20 - 15.20 Business mixer / Lunch

MAIN ROOM
Thematic section I:


15.20 - 17.30 Strategies in the FMCG business

ROOM 1
Thematic section II:


15.20 - 17.30 A consumer and sales strategies

ROOM 2
Thematic section III:


15.20 - 17.30 Connected retail - new technologies in retail
15.20 - 15.35 Business ring - Makro Poland puts on omnichannel. Business strategies and challenges in the food wholesale sector;
Eric Poirier, President, MAKRO Cash & Carry w Polsce

15.35 - 15.55 Consumer needs and trade as the driving force of innovativeness development on the FMCG market – key trends according to Tarczyński company,
Radosław Chmurak, Vice-president, Sales and Marketing Director, Tarczyński S.A.

15.55 - 16.15 Succession in retail. Building success of franchise chains based on the family business;
Jacek Owczarek, Board Member, Financial Director, Grupa Eurocash

16:15 - 16.35 Hyper- and supermarkets, convenience and discount stores – search for effective business models;
Bogdan Łukasik, Chairman of the Supervisory Board, Modern-Expo Group

16.35-17.30 DEBATE:
The most prospective sales channels in the FMCG sector. Perspective 2025.
  • Internal market and markets of the region – main areas and growth potential of the FMCG sector;
  • Development directions of the food and beauty care industries in Poland. Fundamental challenges;
  • Strategies of distributors on the FMCG market. The most prospective formats;
  • Digital transformation in the enterprises of the FMCG sector;
  • What the price and offer war has taught the industry and how it has changed a consumer;
  • Omnichannel solutions and Big Data – it’s not a fanciful choice anymore, but a necessity;
PARTICIPANTS:
  • Tadeusz Frąckowiak, President, Verex Holding and CBA SK; Honorary Consul of RP in Slovakia
  • Jan Kolański, President, Colian
  • Tomasz Krysiak, Category Manager, Convenience Retail, Shell Polska
  • Bogdan Łukasik, Chairman of the Supervisory Board, Modern-Expo Group
  • Robert Noceń, General Secretary, Carrefour Polska
  • Michał Seńczuk, President, POLOmarket
  • Krzysztof Tokarz, President, Grupa Kapitałowa Specjał
15.20 - 15.40 Building customer loyalty at the time of price and offer war;

15.40 - 16.00The future of private label products in Poland and in the world,
D.Eng. Justyna Szymani, Director of Quality Development and Private Label Control, Jeronimo Martins Polska

16.00 - 16.20 Consumer patriotism on purchases. Analysis of the phenomenon and trends,
Mariusz Pyc, Client Service Director, Open Research

16:20 - 16:40 Fuel retailing market in Poland – convenience time;
Tomasz Krysiak, Category Manager, Convenience Retail, Shell Polska


16.40 - 17.30 DEBATE:
Shopping patriotism, health, functionality and locality – consumer trends in Poland
  • Do Poles buy Polish products? Economic and shopping patriotism in the FMCG sector;
  • Tradition and locality mean quality, taste, reliability and security;
  • Product innovation – return to tradition or 3D food printing;
  • Closeness and convenience – a lazy consumer expects comfort and individual service;
  • Health & Wellness. The food sector focuses on healthy, natural and functional products;
  • Culinary and dietary trends in the strategies of food companies;
  • Eco Beauty – natural cosmetics to be the future of the cosmetics sector;
PARTICIPANTS:
  • Prof. Mirosław Jarosz, IŻŻ (Food and Nutrition Institute)
  • Wojciech Kruszewski, President, Lewiatan Holding
  • Monika Nowakowska, Vice-president for Commercial, beauty stores chain, drogerie Natura
  • Jacek Palec, Presidet, Bdsklep
  • Maciej Ptaszyński, General Director, Polska Izba Handlu
  • Mariusz Pyc, Client Service Director, Open Research
  • Michał Sadecki, President, Polska Grupa Supermarketów
  • Maciej Stoiński, General Director, Vice-President, Piotr i Paweł
  • Andrzej Szumowski, Vice-President, Wyborowa Pernod Ricard
15.20 - 15.40 E-commerce. E-grocery market waiting for a breakthrough;
Katarzyna Kazior, CEO, Frisco.pl

15.40 - 16.00 Social media do sell! Digital as a key element of the marketing strategy of modern FMCG companies,
Michał Wełna, Media & Strategy Director, Uszka w Barszczu
16.00 - 16.20 Smart shop - no cashiers, checkouts... and queues;

16.20 - 16.40 Big data in the strategies of FMCG companies – challenges connected with data gathering and processing;
Magdalena Dziewguć, Cloud territory Manager PL, CZ, SK, Google

16.40 - 17.30 DEBATE:
Big data, e-commerce, new technologies – basic challenges for trade and industry in the times of digital revolution:
  • What we know, what we would like to know about our customers – analytical strategies in retail;
  • Management of personal data in the light of the Personal Data Protection Act;
  • Building product strategies on the basis of the analysis of data on a consumer and company;
  • Offer personalisation in the context of development of mobile technologies and loyalty programmes;
  • E-commerce and e-grocery – development prospects and chances for distributors and providers
  • Economics of cooperation – next level in development of retail and services sectors
  • Business 4.0 – industry and retail in the times of violent redefinition of sales and development strategies
PARTICIPANTS:
  • Grzegorz Cempla, General Manager, Ocado Technology Poland
  • Magdalena Dziewguć, Cloud territory Manager PL, CZ, SK, Google
  • Andrzej Jarzewski, Senior Expert, Ministry of Development
  • Katarzyna Kazior, CEO, Frisco.pl
  • Anna Opala, Commercial Director, Merlin Group
  • Katarzyna Orlińska, Chief Digital Officer, Carrefour Polska
  • Katarzyna Wyszyńska, Digital Manager, Super-Pharm Poland

17.30 - 19.00 Business mixer

MAIN ROOM

19.00 - 22.00 EVENING GALA AND THE AWARD CEREMONY

During the Gala the leading retail chains and wholesalers will be presented with the awards “The Market of the Year 2017” and “The Drugstore of the Year 2017” granted by the suppliers and experts in 31 competition categories. We will also celebrate the 15th anniversary of Wydawnictwo Gospodarcze.




ENTRY CARDS


FOR PRODUCERS ABD SERVICE SUPPLIERS

REGISTRATION TO 20.05.2017;  STANDARD - 2 490 zł*;  VIP (available only in sponsor benefits)

* the specifi ed prices are to be increased by the due VAT of 23%

ENTRY CARD COMPRISES:

STANDARD

VIP

All-day participation in conference All-day participation in conference
Possibility of visiting fairs of the FMCG market Possibility of visiting fairs of the FMCG market
Full-day catering Full-day catering
---------------------------------- Participation in VIP dinner
---------------------------------- Ceremonial gala of “Store of the Year 2017” and “Drugstore of the Year 2017” competitions